Everyone, meet baby Riley! He’s Gerber’s newest baby of the year.

According to a report by People Magazine, Riley was found after an exhaustive search of over 110,000 entries.

The 7-month-old from Columbus, Ohio seems to be loving the spotlight. The bubbly baby boy sat down with his parents for an interview with People.

Scroll down for video. 

In addition to earning the highly coveted title, Riley was also awarded a $50,000 cash prize, $1,500 in Gerber Childrenswear and the chance to appear in a Gerber ad.

Check out the cutie pie below:

Gerber has a new spokesbaby, and he’s the cutest one yet

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