Say goodbye to jolly and fat and say hello to svelte and stylish!

Fashion Santa (aka Paul Mason) is the main attraction for the ladies, we mean kids, at the Yorkdale Shopping Centre in Toronto. 

Instead of the transitional red suit, Fashion Santa opts for something a bit more couture.

“I mean I am wearing a velvet jacket. It’s Ferragamo but I am wearing a velvet jacket,” says Mason.

Mason thought of the idea of “Fashion Santa” two years ago when he grew a beard. He’s been a model for more than 30 years and though, why not!

“You get people that are a little confused, but once they think about it for a second they warm up.”

The best part, Yorkdale Mall said it would donate $1 to SickKids Foundation, up to $10,000, for every selfie posted with the hashtag #YorkdaleFashionSanta.  

Old St. Nick never looked so good

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